Academy

It is important that the logo is given ample clearspace from the margins and other elements to ensure clarity.
The minimum clearspace is equal to the vertical height of the Academy logo.

Our logo can only be used in Academy gold, white, and black.
If applying the logo over imagery, ensure there is high contrast between image and the logo for legibility.

It is important that the appearance of the logo remains consistent.
It should not be reinterpreted, modified or embellished.
No attempt should be made to alter the logo in any way.
Below are some use cases to avoid.

All use of Academy marks, logos, photography and other creative assets must be approved by our teams. Please email academycreative@oscars.org for approvals or additional requests.

Whenever the Academy logo appears, the legal line ©A.M.P.A.S.® must also appear. When images of the Oscar statuette appear, the legal line "Oscar statuette ©A.M.P.A.S.®" must also appear.

Do not factor in the ® mark when centering the Academy logo, see guideline below.

“OSCAR®,” “OSCARS®,” “ACADEMY AWARD®,” “ACADEMY AWARDS®,” “OSCAR NIGHT®,” “A.M.P.A.S.®” and the Award of Merit statuette, commonly known as the “Oscar,” are registered trademarks and service marks of the Academy of Motion Picture Arts and Sciences. These marks and other institutional marks such as the Academy logo, and the Oscars® logos, may only be used under express written license from the Academy, or as permitted by the Academy’s legal regulations: https://www.oscars.org/legal/regulations. For questions related to Academy trademarks or legal regulations, please contact permissions@oscars.org.

Our primary palette is inspired by light and the Oscar statue itself. Below are the approved color values for each color in the palette. Always use the correct color mode and ink formulation for the appropriate application type, to ensure color consistency across all mediums.

The Academy’s secondary palette consists of bright colors that are meant to be used as accents and highlights in addition to the gold, white, and black. They add a fresh tone to the classic primary colors.

Our logo should always appear in gold if possible to represent the iconic Oscar statue.
The logo can also appear in black and white if gold is not available.

These are examples of what to avoid when applying primary brand colors to your executions.

Our primary typeface is Futura PT.
This font is the foundation of our typographic system and should be used when creating new brand communications.

Our secondary typefaces are Hoefler and Univers.
Hoefler Titling is used for headlines & subheads, while Hoefler Text is used for body text.
Univers is an accent font that can replace or be used in conjunction with other headline and subhead fonts to bring in additional tone to the piece. It alludes to the fonts found in many film posters and signage.